É possível inovar no Setor Público?

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Nasce a cultura de Inovação no TRE-TO

Apesar dos poucos anos de existência, o TRE (Tribunal Regional Eleitoral) do Tocantins possui um dos maiores resultados frente aos demais no território brasileiro.

Para avaliar a performance do órgão durante as Eleições de 2016, fomos convidados pela instituição para conduzir um Workshop de Inovação, através do Design Thinking. Durante dois dias, cerca de 150 servidores das 35 Zonas Eleitorais do estado se reuniram para repensar os processos componentes do Sistema de Gestão da Qualidade (SGQ) e procedimentos com certificação ISO 9001.

Cocriação, Inovação e Valor percebido

Durante a imersão com os servidores, identificamos vários pontos de melhorias nos processos, entre reduções de custos, engajamento de colaboradores e efetividade, mas principalmente, sobre como criar uma experiência de votação para os eleitores mais desejável.
Como resultado, não apenas mais de 100 novas ideias geradas através de um processo descontraído, co-criativo e multidisciplinar, mas a introdução de uma cultura pautada em serviços mais relevantes para as pessoas e resultados mais efetivos para o estado.

Quer levar esse workshop para a sua empresa? Converse com a gente!

Fotos: Lucas Nascimento/Ascom TRE-TO

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From ego to empathy

As a young designer you may have heard this phrase a lot. But what does it mean? As someone who is pretty empathetic and self-critical, I never felt like it applied to me. But in retrospect, I think that’s because most people use “ego” to describe inflated self-importance, when it’s really just a word that describes how we understand our personal identity.

The distinction is important because letting go of your ego can be a nuanced practice in empathy. It’s not just advice for arrogant jerks, it’s essential for anyone working professionally. As a designer, my thoughts, tastes and keystrokes obviously are part of the equation, but it took some time to figure out that I could not create work in a silo as a reflection of my “aesthetic.”

To some of you this might sound like a bummer, but when you take on a client’s challenges and their point of view, you will have to think differently. You will find new approaches and you will grow. But more on that later.

“As a young designer you may have heard this phrase a lot. But what does it mean? As someone who is pretty empathetic and self-critical, I never felt like it applied to me.”

Ernst Neufert , em “Arte de projetar em arquitetura”.
Legenda com Link

OK, mas o que isso tem a ver com a minha marca?

As a young designer you may have heard this phrase a lot. But what does it mean? As someone who is pretty empathetic and self-critical, I never felt like it applied to me. But in retrospect, I think that’s because most people use “ego” to describe inflated self-importance, when it’s really just a word that describes how we understand our personal identity.

As a young designer you may have heard this phrase a lot. But what does it mean? As someone who is pretty empathetic and self-critical, I never felt like it applied to me. But in retrospect, I think that’s because most people use “ego” to describe inflated self-importance, when it’s really just a word that describes how we understand our personal identity.

From ego to empathy

Legenda Com Link

As a young designer you may have heard this phrase a lot. But what does it mean? As someone who is pretty empathetic and self-critical, I never felt like it applied to me. But in retrospect, I think that’s because most people use “ego” to describe inflated self-importance, when it’s really just a word that describes how we understand our personal identity.

The distinction is important because letting go of your ego can be a nuanced practice in empathy. It’s not just advice for arrogant jerks, it’s essential for anyone working professionally. As a designer, my thoughts, tastes and keystrokes obviously are part of the equation, but it took some time to figure out that I could not create work in a silo as a reflection of my “aesthetic.”

Famous last words

As a young designer you may have heard this phrase a lot. But what does it mean? As someone who is pretty empathetic and self-critical, I never felt like it applied to me. But in retrospect, I think that’s because most people use “ego” to describe inflated self-importance, when it’s really just a word that describes how we understand our personal identity.

Hope this answers some of your questions, Dmitro.
— Nome do Autor

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