Challenge
Making the brand's values and personality tangible in an 18m² space to hold the 103 products.
With a focus on the brand experience and with the aim of fostering an internal culture, a line of institutional products was created for its 3 verticals: bank, insurance and health. Premium products designed for brokers, providers, partners and clients.
Bring simplicity and a sense of belonging
Visionary: We create color block spaces
Simplicity: We suggest self-service and translucent materiality with a quick flow of understanding.
Determined: We think about displaying products clearly and objectively
Charismatic and empathetic: Drawing points of contact throughout the journey
